New for the 2015 season we’re super excited to launch this new version of our classic olive fishing hoodie – now with hyperstealthy dark green logos for maximum blend-into-the-background on your favourite urban river. Just like our popular spring green, guide orange and classic olive hoodies, this new dark-green-on-olive colourway is durably screen printed with […]
Archive for the tag 'Urbantrout shop'
May 5 2014
Bank holiday special: Trout in Dirty Places caps
Whilst going through the Urbantrout warehouse this bank holiday weekend, we came across a small box of special edition Trout in Dirty Places caps, originally designed to celebrate the launch of the book back in 2012. For good measure we’ve just added an exclusive Urbantrout looped tag to each one – and for a limited […]
April 28 2014
Urbantrout gear hits the water in Eat, Sleep, Fish
Recently we’ve been stoked to see our Urbantrout eco-branded fishing gear making frequent appearances in the monthly must-read Eat, Sleep, Fish ezine… … modelled by no-one less than its hard-working editor (and Devon School of Fly Fishing pro guide and instructor) Pete Tyjas. Pete bought a hoodie and one of our urban steelheader beanie hats at the […]
November 11 2013
Urbantrout winter fly-fishing gear: Get your karma on today (and a free car sticker too)
Will wearing Urbantrout gear help you catch more or bigger fish? Despite convincing photographic evidence since our launch earlier this year, that’s one result this eco-brand probably still can’t guarantee. But we do know you’ll look good and feel full of good karma wearing our carefully designed urban fishing gear. And since successful fishing is all […]
September 9 2013
Urbantrout peaked beanie hats: Grab yours today!
Now September’s almost two weeks old, we’ve suddenly started noticing a real chill in the air… and we’re doubly delighted to announce the arrival of our super-funky new range of urban steelheader-style beanies. From our description over in the Urbantrout shop: Whatever this winter throws at you, you’ll fish more effectively when you’re wearing one […]
September 1 2013
Design your own Urbantrout hoodie this week!
Urbantrout’s iconic hoodies are designed to help you fish where you live, taking you comfortably from riverbank (concrete or otherwise!) to city bar or wilderness roadhouse with almost-invisible stealth or bright yet organic urban style. Now it’s September, we’re celebrating the arrival of autumn with Urbantrout’s first design-your-own-hoodie week – helping you express your colder-weather […]
July 1 2013
Urbantrout’s online shop is open!
It’s a real thrill to announce that our new online shop is now open, selling our introductory range of Urbantrout branded hoodies, t-shirts, fishing caps, and even window stickers for your fishing wagon – as well as signed copies of Trout in Dirty Places (just in case you haven’t got yours yet). Click here to […]
June 24 2013
Urbantrout at the BFFI
Urbantrout returned to the British Fly Fair International this weekend, joining the Wild Trout Trust crew on their stand to sign even more copies of Trout in Dirty Places and officially launching our very own eco-branded hoodies, t-shirts, fishing caps and window stickers. As ever, the fair provided a perfect occasion to represent the urban […]
June 17 2013
Launching Urbantrout’s new urban fly-fishing gear!
Today we’re delighted to announce a major development for Urbantrout: the launch of our new range of urban street-style fly-fishing gear… … with 10% of annual profits going directly to help fund urban river restoration projects. As we’ve said over on our full announcement page… If you want to stroll the banks of a manicured […]
